“It took me four years to paint like Rafael, but a lifetime to paint like a child.” Pablo Picasso
This is one of the most famous quotes in the art world, from one of the most iconic painters, but what on earth does it mean?
Does it mean painting with immaturity or naivety? Does it mean painting rainbows and unicorns…? It’s funny when you think about this statement and compare it with Pablo’s actual paintings. Many of these are for mature audiences, wouldn’t you say?
The art world is in a buzz about this – because there are so many different views. But here are a few points I could relate to.
Children tastes, smell, try to hear, touch, and see everything they can. It is not about one specific thing alone, but the entire experience to them.
Each factor excites them!
Children don’t create routines. They don’t ask a question or heed a warning and obey. They are filled with questions and get attracted to the unknown and foreign.
What do we do?
We cling to our comfort and run in the opposite direction of anything new or foreign.
Children have no filter. They say what they see and experience. When they don’t like something, there is no hiding it. (Ask any mother, when the kid begins to cry…Phew…Not fun!) But, when a kid is happy, he can make everyone around him feel just as happy!
Sometimes we go around thinking we need to copy Coca-Cola’s marketing efforts – and sure, they are doing something right! However, the real magic comes in when you are yourself. Simple and straightforward marketing that doesn’t shy away from new things like social commerce and that doesn’t fear being outspoken about your identity and about what makes you different.
Yes, this could be challenging for you – get a team to help you!
I know just the right one 😉